Senior Marketing Manager
Join our pioneering biopharmaceutical company and manage their marketing for ANZ.
- Healthcare
- Consumer goods
- Project Management
Our Client is a pioneering biopharmaceutical company. Operating globally, they are committed to continuous innovation and growth in the healthcare sector.
The Role
As Senior Marketing Manager, you will lead the development and execution of comprehensive marketing strategies to promote innovative healthcare products.
- Developing brand strategies aligned with company objectives and target audiences
- Planning and overseeing multi-channel marketing campaigns (digital, social media, etc.)
- Collaborating with internal teams including Quality, R&D, Finance and external vendors and agencies to deliver sales and brand strategies
- Managing marketing budgets for optimal resource allocation
- Supporting product development and improvement
- Conducting market research and analysing consumer trends
- Maintaining and enhancing brand identity across all channels
- Monitoring and analysing campaign performance to inform future strategies.
- Minimum undergraduate degree in Business, Marketing, or related field
- At least five years' experience in brand management or a similar role within the consumer goods industry (ideally consumer healthcare)
- Proven experience executing digital marketing campaigns (paid media, social, SEM, content, partnerships, influencer marketing)
- Understanding of pharmacy sales and key account management
- Exceptional communication, presentation, and interpersonal skills
To learn more about this exciting opportunity, please email any questions you may have to [email protected], call 1300 063 932, or visit www.mexec.com to "Apply Now" with your current CV and cover letter.
Healthcare & Medicine > Healthcare & Medicine > Pharmacy / Chemist